OUR STORY



As a teenager Jade suffered from having bad acne and extremely sensitive skin. She tried changing her diet, seeing a dermatologist and even multiple acne medications but nothing seemed to work. At age fifteen she began playing around with her mom's makeup and discovered that she could use makeup to not completely hide her blemishes but help minimize them. After years of feeling defeated, makeup seemed to provide a sense of self-confidence.
It was years later, while in college that Jade would pursue her beauty certification at Bobbi Brown Cosmetics Flagship location in Montclair, New Jersey. Through this artistry program, Jade would learn to master many skin types, textures and complexions, but it was the sensitive skin types that resonated with her most. After completing the program, Jade offered freelance makeup artistry services under The Glamourous Touch, until she desired more.

True beauty is found when self-love is discovered + nurtured. Skincare is part of that process.




She realized that makeup is a confidence outlet for many, but properly caring for your skin is equally if not more important. In 2021 The Glamourous Touch was rebranded to Jade Alycia Beauty. Today we stock an exclusive collection of all-natural skincare products formulated by Jade, serving sensitive skin types with formulas that restore confidence, instill self-love and pamper the skin from the inside out.
Each of our products are inspired, formulated & first sampled by our Founder, Jade Alycia who has very
sensitive skin. We believe in creating natural skincare from the earth that serves a purpose + actually works.
WHAT SETS US APART
Each of our products are inspired, formulated & first sampled by our Founder, Jade Alycia who has very sensitive skin. We believe in creating natural skincare from the earth that serves a purpose + actually works.
We are changing the perception of the beauty industry one formula at a time. Here at Jade Alycia Beauty, every
formula is hand-mixed in small batches using the highest quality grade of all natural ingredients. All of our
products are vegan friendly, gluten-free, parabeen-free, silicone-free, sulfate-free, cruelty-free,
all-natural, recyclable + refillable to cater to your sensitive skin needs.
IMPACTING CHANGE
We are changing the perception of the beauty industry one formula at a time. Here at Jade Alycia Beauty, every formula is hand-mixed in small batches using the highest quality grade of all natural ingredients. All of our products are vegan friendly, gluten-free, parabeen-free, silicone-free, sulfate-free, cruelty-free, all-natural, recyclable + refillable to cater to your sensitive skin needs.
Our tight-knit team is growing! We're looking for a few new members to join us.
View our current career openings + apply.
JOIN THE J FAM
They are SUPER important to us because we know how important they are to you.
CLEAN INGREDIENTS


